The impending festive party season calls for a rather more dapper outfit to slip into.
So from this week, those who procure a bottle of Broken Clock from Whisky Exchange, and other selected drinks emporiums, will be able to find our bespoke vessel dressed-up in this somewhat debonair gift box.
A perfect yuletide gift, our bottle is encapsulated in a luxurious presentation tube which takes inspiration from the most awfully English cultural codes, starting from classic Tudor half-timber architecture, going through the intricated narrative of Georgian era novels and onto the exquisite patterns of the Victorian Arts and Crafts Movement.
Broken Clock turns back the clock to the 18th century — the first time that vodka is described to the British public.
This is why we take a time-honoured approach to creating our vodka, using traditional methods and classic ingredients.
And the result is a sophisticated yet playful spirit that embodies the quintessentially English personality and captures its rich culture and history.